Branding

Saturday, June 27, 2009

IM Remarkable Official Review Is LIVE (Plus Killer Bonus)


Before You Buy any more internet marketing products, LISTEN UP!!

EXPOSED: What I'm Flat out Giving You (FREE) When You Buy IM Remarkable - Watch This 3 minute Video and Get Your Exlusive Bonus To Compliment The IM Remarkable Program!

Simply Opt-in on Howies IM Remarkable site by going through this link

To be completely honest, I was pissed off when I first heard about Howie's IM Remarkable.

You see, I have been deep in the trenches of affiliate marketing for about 11 months now. I know how discouraging this business can be - especially if you are just learning. However, after buying one internet marketing course after another, my situation began to improve. Today I know how to write code, develop, host and promote websites and so on. ( Thanks Howie for putting together all the pieces.)

Even with all that knowledge, I still found it very difficult to get 'UNSTUCK' and become truly successful with my online business. If Howie had released IM Remarkable a year ago, I truly believe my path to success would have been much easier.
I want to help make your path to success far easier.

CLICK HERE For a Full Review and Your Bonuses >>

IM REMARKABLE FULL REVIEW BELOW, But First WATCH THIS VIDEO! (Plus I'm offering a disgustingly KILLER Bonus!)
Here's an idea of how powerful IM Remarkable truly is?

Click 'Play' on the video below to see how I used Howie's coaching to pull in over $5,000 in 8 days (and this was in addition to what I was already making using these same strategies.)

WARNING:
Listen Up! I'm Going to Offer An Exclusive Bonus Fo

One of the world's leading pros on Google search engines and the one who knows how to dominate the first page of Google, Howie Schwartz, is launching a new business model called IM Remarkable.

Howie Schwartz is one of the internet marketing authorities who actually delivers the goods. He is mainly acknowledged for his traffic and social media innovations. you can be certain of?he always delivers the goods.If you've ever checked out his products like IM Leadership, Black Hat Is Back or Super Affiliate Traffic then you'll know exactly what I mean.
Well his latest product has been announced and is called IM Remarkable. Due for release in July 2009.
So what in the world is everyone making so much noise about?Well, Howie shows you how to be remarkable in YOUR marketing and it can also stand for Internet Marketing Remarkable.
Howie's latest "IM Remarkable" really reveals to people how to get "unstuck", and finally succeed at making a LOT of loot online. It's certainly not about Howie's success in any way.It's not about anyone else's.
See, he believes we all need to "Unlock Our Own Secret". We're all different, and what works for one person will not necessarily work for another.So Howie and his team are about to change that?
When somebody joins the program the first thing that will take place is they will be assessed. That way they can determine the best path for THEM to finally make money online.
After this has been determined, they'll be selected and directed down a path customized for them. Comprehensive training and resources. Absolutely no one will be getting lost, confused, or feeling overwhelmed.They'll be training on every subject you can think of from traffic, copywriting, web 2.0, site building, product development, affiliate marketing, you name it?
The best part about it is that this is customized to YOUR knowledge and skills and no one will be left behind. Really you will be directed down the exact path you need to go in order to succeed immediately.If you can imagine getting personal and group coaching via webinars and live training calls from Howie and his trusted project managers along with the training then
this is possibly the best chance out there of really moving into the small group of people who make big money online.

Howie said something about IM Remarkable that i really liked and that's unlike other programs and products , he's not building this program on giving his own secrets or anyone's secrets . Once a member joins the program , Howie and his team will assess him and so find the suitable way for this member to start making it online , then they start to teach him step by step what he should do via a course hand picked particularly for this member. They'll have training on all subjects like Building a Site, Traffic , Social Media, Product Development , Affiliate Marketing ? etc. and the best thing is that you choose what you want or you may like to try what they suggest for you.
It's not a personal coaching exactly but it is a personalized marketing training in a group setting . Every week for 8 weeks , you'll have access to live training calls and webinars with Howie and his team in every subject u'll need help with. You can ask questions live as they help you with your personal blueprint, and also they have a forum to support you 24/7 so, you will get what you need when you need it

About the Author:

I am a full time internet marketer.

IM Remarkable Official Review Is LIVE (Plus Killer Bonus)


RE: IM Remarkabe Official Review & My Personal Bonus

EXPOSED: Before You Buy IM Remarkable - Watch This 3 minute Video and Get Your Exlusive Bonus To Compliment The IM Remarkable Program!

Simply Opt-in on Howies IM Remarkable site by going through this link
CLICK HERE ======> IM Remarkable Bonus

To be completely honest, I was pissed off when I first heard about Howie's IM Remarkable.

You see, I have been deep in the trenches of affiliate marketing for about 11 months now. I know how discouraging this business can be - especially if you are just learning. However, after buying one internet marketing course after another, my situation began to improve. Today I know how to write code, develop, host and promote websites and so on. ( Thanks Howie for putting together all the pieces.)

Even with all that knowledge, I still found it very difficult to get 'UNSTUCK' and become truly successful with my online business. If Howie had released IM Remarkable a year ago, I truly believe my path to success would have been much easier.
I want to help make your path to success far easier.

CLICK HERE For a Full Review and Your Bonuses >>

IM REMARKABLE FULL REVIEW BELOW, But First WATCH THIS VIDEO! (Plus I'm offering a disgustingly KILLER Bonus!)
Here's an idea of how powerful IM Remarkable truly is?

Click 'Play' on the video below to see how I used Howie's coaching to pull in over $5,000 in 8 days (and this was in addition to what I was already making using these same strategies.)

WARNING:
Listen Up! I'm Going to Offer An Exclusive Bonus Fo

One of the world's leading experts on Google search engines and the one who knows how to dominate the first page of Google, Howie Schwartz, is launching a new business model called IM Remarkable.

Howie Schwartz is one of the internet marketing experts who actually delivers the goods. He is mainly recognized for his traffic and social media innovations. Without a doubt you can trust that Howies will deliver top notch training.If you've ever checked out his products like IM Leadership, Black Hat Is Back or Super Affiliate Traffic then you'll know exactly what I mean.
Well his latest product has been announced and is called IM Remarkable. Due for release in July 2009.
Well, Howie shows you how to be remarkable in YOUR marketing and it can also stand for Internet Marketing Remarkable.
IM remarkable will drill down and tech you how to isolate your constraints and using Howie's most effective stategies to quickly get you on your feet and making a lot of loot onilne.It's not about anyone else's.
See, he believes we all need to "Unlock Our Own Secret". We're all different, and what works for one person will not necessarily work for another.So Howie and his team are about to change that?
When somebody joins the program the first thing that will take place is they will be assessed. That way they can determine the best path for THEM to finally make money online.
After this has been determined, they'll be selected and directed down a path customized for them. Comprehensive training and resources. Absolutely no one will be getting lost, confused, or feeling overwhelmed.They'll be training on every subject you can think of from traffic, copywriting, web 2.0, site building, product development, affiliate marketing, you name it?
Why get held up and become overwhelmed and confused when you can have the experts pick the exact path you need to go?If you can imagine getting personal and group coaching via webinars and live training calls from Howie and his trusted project managers along with the training then
this is possibly the best chance out there of really moving into the small group of people who make big money online.

If I remember correctly there is something that Howie said is that he is not building this program around his secrets or anyone else's. (It's about what works for you). Once a member joins the program , Howie and his team will assess him and so find the suitable way for this member to start making it online , then they start to teach him step by step what he should do via a course hand picked particularly for this member. They'll have training on all subjects like Building a Site, Traffic , Social Media, Product Development , Affiliate Marketing ? etc. and the best thing is that you choose what you want or you may like to try what they suggest for you.
It's not a personal coaching exactly but it is a personalized marketing training in a group setting . Every week for 8 weeks , you'll have access to live training calls and webinars with Howie and his team in every subject u'll need help with. You can ask questions live as they help you with your personal blueprint, and also they have a forum to support you 24/7 so, you will get what you need when you need it

About the Author:

I am a full time internet marketer.

Don't Get Left Behind


Are you having some trouble getting customers or prospect to look at your product or opportunity, then you have to do what your competitors are not doing. It's called Branding yourself.

No longer should you eve be doing what the old style of Network Marketing tells you to do. Old School Network Marketing Business For The Average Person the reality is creating anything close to a full time income with the old model of network marketing requires highly developed sales skills, full time work and hundreds of dollars a month just to get leads.

No one who is involved in network marketing should not be trying to get thier own leads. It is very easy to get prospects coming to you, everyday oridanary people are scooping up prospect and customers. The reason for this is because it has gotten easier and cheaper to do, Leveraging speed, low cost, and the reach of the internet has given many people a truly part time business model that works.

As you look at MLM companies more and more of them are training their distributors how to generate their own leads. This will brake or make you if you decide to do this, you can either stay in the flintstone age or move ahead into the future.

You have to be a teacher of what you are doing and transfer that information to the customer or prospect. So in other words you are teaching people about your product and why is better than your competitors and why should they pick you instead.

Prospect and customers flock to those who are most knowledgable about a subject, whatever your business is it's very important to teacht them first then comes your opportunity. The truth is that if your mind is set on just trying to get a sale people will read that and you won't get any word of mouth out about your business from people.

Everyday people are creating their own content to attract customers and prospects, if you are passionate about what you do then creating content that teaches people about what you do should be easy and create business for you.

Things you should be doing right now to attract prospect and customers to you.

1. With a free service like youtube you should start by making a video of yourself and what you are offering. Remember that it should be in a way that is teaching and offers value. Your video should be a couple of minutes long somewhere 3-5 minutes long and to the point.

2. Writing articles

3. Use forums but I caution you that if you are posting just about your business and not participating people won't click on your post, participate and give feed back.

4. Social networks one thing I like about social networks is that you can put a whole lot of info about what you are doing, but don't just use it to promote build relationships make friends. Make sure you are engaging instead of promoting your business. Stop doing unattractive and start doing things that is attractive.

5. Position yourself as an expert if you don't do this there are plenty of people out there who will, and they will be the one reaping the rewards.

In conlcusion use the internet to your advantage many people are not so do yourself a favor and start using it to your adavantage.  Postion yourself as an expert and teach the crowd, make sure you are giving valuable information your prospect and customers will start to listen and gain your trust. Continue to learn and apply new skills and most importantly build relationships.

About the Author:

Promotional clocks and timepieces are practical giveaways and corporate gifts


In a competitive industry, it is always good to think out of the box. Tired of the usual promotional pens, shirts, mugs, and stickers? Business clocks and timepieces are practical giveaways and corporate gifts perfect for any time of the year. Marketers wanting to promote their business stay away from clocks and timepieces with the idea that these are too expensive and will throw their budget out of whack. They fail to realize that giving out business gifts with lasting value ensures their brand?s longer exposure.

Business clocks with your logo will help your brand build lifetime rapport. Unlike the usual promotional items like custom pens, logo bags, personalized notepads, and logo shirts, business clocks have a higher perceived value, which means recipients will think of your gift as expensive.

Clocks are also practical items that are used every day, however, unlike custom pens, shirts, mugs, and bags, they are not easily prone to wear and tear, which means they stay around much longer, thereby maximizing their worth.

Business clocks offer countless branding opportunities. Corporate anniversaries, Thanksgiving, Christmas, and New Year?s are made even more special when you give out midrange to high-end business clocks as gifts. Reward valued clients for their loyalty with these wall-mounted or desktop giveaways. Convert prospects to new subscribers or clients by offering these logo timepieces as gifts with the message, ?It?s about time you tried our brand.?

Custom business clocks make perfect corporate gifts as well. Offer these as merchandise in your employee rewards program. Give them out as Christmas gifts to employees and stakeholders. Celebrate major corporate anniversaries or other events with these time-themed gifts. Show employee appreciation for a job well done by giving out these logo clocks. Publications can stress the importance of being timely and relevant by giving out these custom clocks to their employees and stakeholders or even emphasize their corporate ideals by sending these business gifts to subscribers. Companies can give away these meaningful presents at the end or start of the year and encourage their employees to be more conscious of their attendance at work. Truly, custom clocks have so much to offer your brand.

About the Author:

Brand Ambassador 10


Brand Ambassador and Branding. 6 More Useful Tips

Branding information isn't always reliable when you search on the web, as too many people are trying to sell you something instead of actual providing useful resources you can use.

Below are 6 tips about branding and brand ambassador that I hope you find helpful.

We've spent ages looking for the most accurate branding information to give you, and this is what we've got...

Tip #1

The word "logo" means a name, symbol, or trademark designed for easy recognition. To better understand the place of the logo in organizational branding we should glimpse over history.

Tip #2

Branding is a demanding and complex process that requires disciplined attention over an extended period of time. Undoubtedly, the logo is a strategically important part of the branding program. The company logo is the most visible and recognizable element of the corporate brand identity. A logo is a primary symbol that identifies organizations throughout the world. The logo is considered the corporate equivalent of a unique signature belonging to one individual. It establishes an initial, prominent corporate presence on every communication piece. It is very important that a company logo creates a greater visual impact and ensures audience recognition.

Tip #3

Brand Identity is a promise. One given from business to customer to expect certain things. Whether that promise involves product quality, service, price or a million other things varies from brand to brand. But the one thing common among all brands is the need to be a strong brand.

Tip #4

Naming a brand is not an easy task. The name should be easy to spell, easy to recall and should carry a lot of meaning or should be neutral. Wrong names may tarnish the image of the associated product. It should always be borne in mind that "First impression is the last impression". If the consumers don't like the product at the first instant it is sure to fail. Success of a brand depends on its quality, consumer satisfaction, good advertisement and its availability. If a product has created a good brand image and it is always in shortage then people start dissociating with the product and shift to another product or brand. There fore it is very important for companies to meet demands of consumers and come up to their expectation. A good advertisement also helps in capturing a big market share

Tip #5

Corporate branding starts with the logo. A recognizable look to a logo is the key to the success of a company's identity. A company logo should be deceptively simple and carry the company's vision along with it. A logo can mean all the things we want it to mean. A logo has to be created after meticulous research and input from many groups. The resultant logo should send the right message to the public.

Tip #6

Brand identity is the most valuable asset an organization or company can possess. A good company logo becomes the "face of the organization". Accurate implementation of the logo, one of the most important brand identity elements, will not only build equity in the brand but also strengthen and unify the messages in business circle. A simple but properly implemented graphic look can distinguish you from your competitors and make your company identifiable in the markets, the media and the financial community.

I hope that you've found these 6 tips useful as it's not always easy to find good, quality, information on brand ambassador.

We searched high and low, but I'm sure you'll agree that the effort to find out more about branding is always worth it!

About the Author:

Brand Ambassador 9


Brand Ambassador and Branding. The True Story

When searching for branding and brand ambassador information online, I happened to find some tips - 4 of them, in fact.

I hope that you find them useful...as it's taken our researchers some time to find them all!

Nevertheless, it's worth the effort - especially where branding is concerned, as there is a lot of great stuff out there on the Internet.

Tip #1

Logos are still the front door to products and services today. Uniqueness is key to the success of the identity of a business. This is of utmost importance to avoid confusion in the market place. The popularity of a logo increases through the consistency of its presentation.

Tip #2

However it is vital that the information and function that are propounded through the tagline of your logo or the logo itself echoes the brand messages that you want to convey. If you are an expertise on any specific thing then your website ought to have helpful resources on it. If you want to convey that you provide great service, you should have examples, articles, and testimonials about that great service on your site. The ideal is to do more and talk less about your value to actually provide value on your website. There is no more genuine way to brand yourself through your website than to make the site advance your mission itself.

Tip #3

Corporate branding starts with the logo. A recognizable look to a logo is the key to the success of a company's identity. A company logo should be deceptively simple and carry the company's vision along with it. A logo can mean all the things we want it to mean. A logo has to be created after meticulous research and input from many groups. The resultant logo should send the right message to the public.

Tip #4

An exclusively designed logo can help you build a brand name for yourself and go beyond the usual means of advertising as a logo is all the advertisement in itself and does not need a description. Some of the prime examples of this are Nike, Polo, Tommy Hilfiger, Starbucks, Apple Inc. and Marks and Spencer. These brand names are identified by what they sell and they need no accompanying description on what they offer.

There are many articles online about branding, and often brand ambassador.

I hope that you found these 4 tips useful, as it was very interesting digging out accurate information about branding - especially as there is often a lot of low quality stuff out there!

About the Author:

Brand Ambassador 7


7 More Hints, Tips For Brand Ambassador and Branding

Here are 7 tips about branding.

It always fascinates me that you can always find something new about a topic if you look hard enough, and these 7 tips are useful reminders - especially where brand ambassador is concerned.

It's always worth digging a little deeper for branding resources online as there is a lot of great stuff out there.

Tip #1

The brand should be described in depth, its history, target market, past executions, what has worked, what has not, and why. Without a full knowledge of the brand staff is left guessing when dealing with consumers.

Tip #2

However it is vital that the information and function that are propounded through the tagline of your logo or the logo itself echoes the brand messages that you want to convey. If you are an expertise on any specific thing then your website ought to have helpful resources on it. If you want to convey that you provide great service, you should have examples, articles, and testimonials about that great service on your site. The ideal is to do more and talk less about your value to actually provide value on your website. There is no more genuine way to brand yourself through your website than to make the site advance your mission itself.

Tip #3

The connection between a company and its branding should be immediate. Your brand should focus the things that will help people see your organization and its strengths clearly. Great branding reaches multiple audience segments. It should not be limited to any particular group of people rather it should appeal different types of people.

Tip #4

Logos are gaining immense popularity and importance globally especially for the small and upcoming businesses that are striving hard to establish themselves as successful brand names. It is said that an expressive and graphic logo is the most important tool for a small business as it acts as a spokesman, representative as well as a brand ambassador making them popular and giving the recognition and identity they crave. Any company without a professional logo design has very slim chances of success, as interpreted by the experts.

Tip #5

A brand is the face of your company. It represents the services that your company promises. What comes to your mind when you think of branding? An attractive logo, a catchphrase? If brand positioning is done correctly it can catapult your business to new heights. Thus, positioning a brand is very important in terms of gaining people's confidence and winning the brand race.

Tip #6

The vertical and horizontal proportions of the logo must always be maintained. In printed materials, fliers or on posters, the logo is easiest read in the basic color version on a white background. If it is not possible, it can be used on a light-colored background. It must always be easy to read on any material. It is not recommended that the logo be used on a busy background. The inverse white version of it is used on dark-colored materials e.g. black, dark blue. The black and white version of it is used if the color version cannot be used. Where the color of the logo is reproduced in black and white it should be appear as solid black. When a black or dark colored background is used the logo should appear "reversed out" as solid white. It must be guaranteed that printing will be of adequate quality.

Tip #7

Apart from anything the main importance of a logo is to create a visual identity rather better to say to create the persona of a company. Color plays a vital role in creating logo. Color should be used to label or show hierarchy, to represent or imitate reality to unify separate or emphasize to decorate. Secondary or supporting colors can be used to harmonize our main color palate. Supporting colors are used to keep the design fresh and forward looking.

There are many articles online about branding, and often brand ambassador.

I hope that you found these 7 tips useful, as it was very interesting digging out accurate information about branding - especially as there is often a lot of low quality stuff out there!

About the Author:

Brand Ambassador 6


8 Things You Might Not Know About Brand Ambassador and Branding

Accurate branding information is not always easy to find on the Internet.

I struggled to find a reliable source myself, so I decided to collate some tips for you, along with other relevant brand ambassador information.

I hope that you find them both useful and interesting. I certainly found it fun trying to track all that branding research down!

Tip #1

An exclusively designed logo can help you build a brand name for yourself and go beyond the usual means of advertising as a logo is all the advertisement in itself and does not need a description. Some of the prime examples of this are Nike, Polo, Tommy Hilfiger, Starbucks, Apple Inc. and Marks and Spencer. These brand names are identified by what they sell and they need no accompanying description on what they offer.

Tip #2

A good logo provides a recognizable image portraying the quality and professionalism of a business. A professionally designed corporate logo will allow you to create your brand and effectively market your product or service. Your logo should be simple and readable.

Tip #3

However it is vital that the information and function that are propounded through the tagline of your logo or the logo itself echoes the brand messages that you want to convey. If you are an expertise on any specific thing then your website ought to have helpful resources on it. If you want to convey that you provide great service, you should have examples, articles, and testimonials about that great service on your site. The ideal is to do more and talk less about your value to actually provide value on your website. There is no more genuine way to brand yourself through your website than to make the site advance your mission itself.

Tip #4

Brand identity is the most valuable asset an organization or company can possess. A good company logo becomes the "face of the organization". Accurate implementation of the logo, one of the most important brand identity elements, will not only build equity in the brand but also strengthen and unify the messages in business circle. A simple but properly implemented graphic look can distinguish you from your competitors and make your company identifiable in the markets, the media and the financial community.

Tip #5

The word "logo" means a name, symbol, or trademark designed for easy recognition. To better understand the place of the logo in organizational branding we should glimpse over history.

Tip #6

Brand Identity is a promise. One given from business to customer to expect certain things. Whether that promise involves product quality, service, price or a million other things varies from brand to brand. But the one thing common among all brands is the need to be a strong brand.

Tip #7

Branding is a demanding and complex process that requires disciplined attention over an extended period of time. Undoubtedly, the logo is a strategically important part of the branding program. The company logo is the most visible and recognizable element of the corporate brand identity. A logo is a primary symbol that identifies organizations throughout the world. The logo is considered the corporate equivalent of a unique signature belonging to one individual. It establishes an initial, prominent corporate presence on every communication piece. It is very important that a company logo creates a greater visual impact and ensures audience recognition.

Tip #8

The brand should be described in depth, its history, target market, past executions, what has worked, what has not, and why. Without a full knowledge of the brand staff is left guessing when dealing with consumers.

These 8 tips are just a taste of what you can find online when you're looking for information about branding, or even brand ambassador.

I hope that you enjoyed reading them as much as I did finding them!

About the Author:

Autorun files on Promotional Memory Sticks - Good idea or Bad idea?

To autorun or not to autorun that is the question! Many clients are faced with the dilemma of whether they should add an autorun facility to their Promotional Memory Sticks.

The benefits of a branded memory stick to promote your company are well known and this has led to the huge growth in the demand for USB memory sticks from corporate companies. But for some companies putting their brand on the USB Memory Stick is not enough - they want the USB Memory stick to start an application or program when the memory stick is used..

This technique is called ?autorun? and as the name implies when the USB Memory Stick is pushed into the USB port the computer will automatically run a program e.g. a movie file.

The advantages of this is that it ensures the user is presented with the information the client wants them to see without having to find the information themselves. This makes it a very intuitive process and ensures the information on the Promotional Memory Stick is delivered. However there are some hidden pitfalls:

Nuisance factor. If one of the objectives is to ensure that the USB Promotional Memory Stick is a keepsake that the end user will access on a regular basis then its worth bearing in mind that every time the user wants to access or save a document they will have to run through the dataload programme. Fine for the first few times, but thereafter they may find this an irritation and relegate the memory stick deep into a draw!

Autoruns will not work on Win 98 or 2000 operating systems ? beware there are still many users out there with these systems. You will also need to ensure that the appropriate code is written into any autorun for it to work on Mac operating systems.

Some corporate firewalls restrict autoruns, so the danger is that the end user will never see the data.

There is a middle way, why not consider loading the data onto the USB Branded Memory Stick with an icon labelled ?Click Here To Start? and allow the user to access the data when they want.  This data can be protected so it would not be deleted, but overcomes may of the issues detailed above.

So whilst there are a few clear benefits of installing ?Autorun? files on Promotional Memory Sticks there are some clear pitfalls to be aware of. If in any doubt contact the team at USB2U and they?ll be happy to advise and talk you through the options.

About the Author:

Inexpensive custom auto accessories


There is a big market out there and a thousand and one ways to reach out to them. But where does one start? Short of coming out with an expensive billboard that might not give you the immediate results, what other options are there?

One of the easiest ways to build your consumer base is to have your brand seen in public places and transportation such as buses, trains, and cabs is through inexpensive custom auto accessories like bumper stickers and decals. Many guerilla marketers and small independent brands working with limited budgets have found success with these cheap promotional items, which have become trustworthy marketing materials. Another way to reach out to an audience that is always on the move is through custom auto accessories like shades, door signs, license plate holders, and antenna balls. Diminutive they may be, but these custom auto accessories are the kind of objects that will get your brand seen not just by your recipients but every commuter they pass.

It also helps to get your logo in the hands of the people you want to reach. Some pocket-friendly custom auto accessories like plastic and metal key chains are inexpensive ways to be seen up close. Unlike other custom auto accessories like shades, door signs, stickers, and decals that offer fleeting images, getting your logo in the line of vision of your market will help you build stronger brand recall. For a more specific audience like auto enthusiasts, custom auto accessories like flashlights, toolkits and safety products are good ways to be around. Car dealers, gasoline stations, and automotive repair shops can promote their services through custom auto accessories like promotional tire pressures, utility kits, Swiss army knives, air fresheners, and car care sets.

For other practical giveaways that will people will use over and over, travel mugs and CD holders are useful gifts that will give you much logo exposure. These are more expensive than most auto accessories, and are highly recommended corporate gifts for regular clients.

So keep your promotion on high speed. There?s a wide range of auto accessories you can add your logo to.

About the Author:

Tuesday, June 23, 2009

Brand Ambassador 5


Branding and Brand Ambassador - Another 6 Useful Hints

The following article contains 6 tips about branding.

There is a lot of information about branding and brand ambassador online, so we thought that it would make sense to give you just a few tips to give you an idea of what is out there.

I'm sure that you will be pleased with what we've found out about branding.

Tip #1

Naming a brand is not an easy task. The name should be easy to spell, easy to recall and should carry a lot of meaning or should be neutral. Wrong names may tarnish the image of the associated product. It should always be borne in mind that "First impression is the last impression". If the consumers don't like the product at the first instant it is sure to fail. Success of a brand depends on its quality, consumer satisfaction, good advertisement and its availability. If a product has created a good brand image and it is always in shortage then people start dissociating with the product and shift to another product or brand. There fore it is very important for companies to meet demands of consumers and come up to their expectation. A good advertisement also helps in capturing a big market share

Tip #2

Logos are still the front door to products and services today. Uniqueness is key to the success of the identity of a business. This is of utmost importance to avoid confusion in the market place. The popularity of a logo increases through the consistency of its presentation.

Tip #3

The vertical and horizontal proportions of the logo must always be maintained. In printed materials, fliers or on posters, the logo is easiest read in the basic color version on a white background. If it is not possible, it can be used on a light-colored background. It must always be easy to read on any material. It is not recommended that the logo be used on a busy background. The inverse white version of it is used on dark-colored materials e.g. black, dark blue. The black and white version of it is used if the color version cannot be used. Where the color of the logo is reproduced in black and white it should be appear as solid black. When a black or dark colored background is used the logo should appear "reversed out" as solid white. It must be guaranteed that printing will be of adequate quality.

Tip #4

The brand should be described in depth, its history, target market, past executions, what has worked, what has not, and why. Without a full knowledge of the brand staff is left guessing when dealing with consumers.

Tip #5

A brand is the face of your company. It represents the services that your company promises. What comes to your mind when you think of branding? An attractive logo, a catchphrase? If brand positioning is done correctly it can catapult your business to new heights. Thus, positioning a brand is very important in terms of gaining people's confidence and winning the brand race.

Tip #6

It is a fact that now-a-days customers buy products based on brand reputation and in turn the brands get promoted when the customers use them frequently. Thus, having a logo works two ways for you; not only you earn profits when you make a sale but your brand also gets promoted when the customer uses it urging other people to buy it.

Well...there were your 6 tips. I hope that you enjoyed them.

Don't forget that where finding branding and brand ambassador information is concerned, always make sure that the person giving you the information isn't just trying to sell you something!

About the Author:

Brand Ambassador 4


8 Things Your Mother Should Have Told You About Brand Ambassador and Branding

Branding information isn't always reliable when you search on the web, as too many people are trying to sell you something instead of actual providing useful resources you can use.

Below are 8 tips about branding and brand ambassador that I hope you find helpful.

We've spent ages looking for the most accurate branding information to give you, and this is what we've got...

Tip #1

It is a fact that now-a-days customers buy products based on brand reputation and in turn the brands get promoted when the customers use them frequently. Thus, having a logo works two ways for you; not only you earn profits when you make a sale but your brand also gets promoted when the customer uses it urging other people to buy it.

Tip #2

An exclusively designed logo can help you build a brand name for yourself and go beyond the usual means of advertising as a logo is all the advertisement in itself and does not need a description. Some of the prime examples of this are Nike, Polo, Tommy Hilfiger, Starbucks, Apple Inc. and Marks and Spencer. These brand names are identified by what they sell and they need no accompanying description on what they offer.

Tip #3

Apart from anything the main importance of a logo is to create a visual identity rather better to say to create the persona of a company. Color plays a vital role in creating logo. Color should be used to label or show hierarchy, to represent or imitate reality to unify separate or emphasize to decorate. Secondary or supporting colors can be used to harmonize our main color palate. Supporting colors are used to keep the design fresh and forward looking.

Tip #4

After spending thousands of dollars on brand campaigns, permits for events, and pushing sponsorship opportunities, it comes down to your brand ambassadors that will provide the face and message that will create the experience for your brand.

Tip #5

A custom logo is very valuable even for a small 5 member firm as it can add an air of professionalism and expertise that is equal to that of a thousand-member firm. Adding brand identity only can make you stand out from the hundred of other firms doing the same business.

Tip #6

Logos are gaining immense popularity and importance globally especially for the small and upcoming businesses that are striving hard to establish themselves as successful brand names. It is said that an expressive and graphic logo is the most important tool for a small business as it acts as a spokesman, representative as well as a brand ambassador making them popular and giving the recognition and identity they crave. Any company without a professional logo design has very slim chances of success, as interpreted by the experts.

Tip #7

The vertical and horizontal proportions of the logo must always be maintained. In printed materials, fliers or on posters, the logo is easiest read in the basic color version on a white background. If it is not possible, it can be used on a light-colored background. It must always be easy to read on any material. It is not recommended that the logo be used on a busy background. The inverse white version of it is used on dark-colored materials e.g. black, dark blue. The black and white version of it is used if the color version cannot be used. Where the color of the logo is reproduced in black and white it should be appear as solid black. When a black or dark colored background is used the logo should appear "reversed out" as solid white. It must be guaranteed that printing will be of adequate quality.

Tip #8

One of the founding fathers of modern advertising and branding has said, "A product is something made in a factory; a brand is something that is bought by the customer." Customers want brands that are narrow in scope and distinguishable by a single word, the shorter the better. Branding is of high priority for companies of all sizes in today's hyper-competitive market.

Hope you found these 8 tips useful, as it's not always easy to track accurate information down!

The Internet is full of information about branding, but it's not always easy to find stuff that's actually useful - especially where brand ambassador is concerned. I hope that these tips have been.

About the Author:

Brand Ambassador 3


Another 7 Useful Tips - Branding and Brand Ambassador

Branding information isn't always reliable when you search on the web, as too many people are trying to sell you something instead of actual providing useful resources you can use.

Below are 7 tips about branding and brand ambassador that I hope you find helpful.

We've spent ages looking for the most accurate branding information to give you, and this is what we've got...

Tip #1

A strong brand identity can position a company above its competition all by itself. But having a brand that?s strong takes time, money and effort to develop. It?s not as simple as just redesigning a logo or rewriting a tagline. Brand identity is the reason you offer for your customer to choose you instead of your competition.

Tip #2

However it is vital that the information and function that are propounded through the tagline of your logo or the logo itself echoes the brand messages that you want to convey. If you are an expertise on any specific thing then your website ought to have helpful resources on it. If you want to convey that you provide great service, you should have examples, articles, and testimonials about that great service on your site. The ideal is to do more and talk less about your value to actually provide value on your website. There is no more genuine way to brand yourself through your website than to make the site advance your mission itself.

Tip #3

Logos are gaining immense popularity and importance globally especially for the small and upcoming businesses that are striving hard to establish themselves as successful brand names. It is said that an expressive and graphic logo is the most important tool for a small business as it acts as a spokesman, representative as well as a brand ambassador making them popular and giving the recognition and identity they crave. Any company without a professional logo design has very slim chances of success, as interpreted by the experts.

Tip #4

The word "logo" means a name, symbol, or trademark designed for easy recognition. To better understand the place of the logo in organizational branding we should glimpse over history.

Tip #5

Brand your company for a long term of period, you should not be short-sighted about your company's branding! Great branding lasts over a long period of time and its message doesn't fade after only a few months. Branding should transcend fads in the marketplace. If your competitors are trying to position their brand as "cool or hip" to meet market demands, let them. You should only try to keep your brand consistent so that it out lives market trends. Your logo should be the brand ambassador of your company, the tagline used in it should propagate the message of your company in a lucid and inimitable style.

Tip #6

The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow, evolve and get better with time, while maintaining their special qualities from the past.

Tip #7

A custom logo is very valuable even for a small 5 member firm as it can add an air of professionalism and expertise that is equal to that of a thousand-member firm. Adding brand identity only can make you stand out from the hundred of other firms doing the same business.

I hope that you've found these 7 tips useful as it's not always easy to find good, quality, information on brand ambassador.

We searched high and low, but I'm sure you'll agree that the effort to find out more about branding is always worth it!

About the Author:

Brand Ambassador 2


Branding and Brand Ambassador. 8 Useful Tips

When searching for branding and brand ambassador information online, I happened to find some tips - 8 of them, in fact.

I hope that you find them useful...as it's taken our researchers some time to find them all!

Nevertheless, it's worth the effort - especially where branding is concerned, as there is a lot of great stuff out there on the Internet.

Tip #1

Apart from anything the main importance of a logo is to create a visual identity rather better to say to create the persona of a company. Color plays a vital role in creating logo. Color should be used to label or show hierarchy, to represent or imitate reality to unify separate or emphasize to decorate. Secondary or supporting colors can be used to harmonize our main color palate. Supporting colors are used to keep the design fresh and forward looking.

Tip #2

The brand should be described in depth, its history, target market, past executions, what has worked, what has not, and why. Without a full knowledge of the brand staff is left guessing when dealing with consumers.

Tip #3

However it is vital that the information and function that are propounded through the tagline of your logo or the logo itself echoes the brand messages that you want to convey. If you are an expertise on any specific thing then your website ought to have helpful resources on it. If you want to convey that you provide great service, you should have examples, articles, and testimonials about that great service on your site. The ideal is to do more and talk less about your value to actually provide value on your website. There is no more genuine way to brand yourself through your website than to make the site advance your mission itself.

Tip #4

The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow, evolve and get better with time, while maintaining their special qualities from the past.

Tip #5

An exclusively designed logo can help you build a brand name for yourself and go beyond the usual means of advertising as a logo is all the advertisement in itself and does not need a description. Some of the prime examples of this are Nike, Polo, Tommy Hilfiger, Starbucks, Apple Inc. and Marks and Spencer. These brand names are identified by what they sell and they need no accompanying description on what they offer.

Tip #6

A strong brand identity can position a company above its competition all by itself. But having a brand that?s strong takes time, money and effort to develop. It?s not as simple as just redesigning a logo or rewriting a tagline. Brand identity is the reason you offer for your customer to choose you instead of your competition.

Tip #7

Naming a brand is not an easy task. The name should be easy to spell, easy to recall and should carry a lot of meaning or should be neutral. Wrong names may tarnish the image of the associated product. It should always be borne in mind that "First impression is the last impression". If the consumers don't like the product at the first instant it is sure to fail. Success of a brand depends on its quality, consumer satisfaction, good advertisement and its availability. If a product has created a good brand image and it is always in shortage then people start dissociating with the product and shift to another product or brand. There fore it is very important for companies to meet demands of consumers and come up to their expectation. A good advertisement also helps in capturing a big market share

Tip #8

A good logo provides a recognizable image portraying the quality and professionalism of a business. A professionally designed corporate logo will allow you to create your brand and effectively market your product or service. Your logo should be simple and readable.

These 8 tips are just a taste of what you can find online when you're looking for information about branding, or even brand ambassador.

I hope that you enjoyed reading them as much as I did finding them!

About the Author:

Brand Ambassador


The Top 6 Branding and Brand Ambassador Tips

When searching for branding and brand ambassador information online, I happened to find some tips - 6 of them, in fact.

I hope that you find them useful...as it's taken our researchers some time to find them all!

Nevertheless, it's worth the effort - especially where branding is concerned, as there is a lot of great stuff out there on the Internet.

Tip #1

A good logo provides a recognizable image portraying the quality and professionalism of a business. A professionally designed corporate logo will allow you to create your brand and effectively market your product or service. Your logo should be simple and readable.

Tip #2

Branding is a demanding and complex process that requires disciplined attention over an extended period of time. Undoubtedly, the logo is a strategically important part of the branding program. The company logo is the most visible and recognizable element of the corporate brand identity. A logo is a primary symbol that identifies organizations throughout the world. The logo is considered the corporate equivalent of a unique signature belonging to one individual. It establishes an initial, prominent corporate presence on every communication piece. It is very important that a company logo creates a greater visual impact and ensures audience recognition.

Tip #3

Apart from anything the main importance of a logo is to create a visual identity rather better to say to create the persona of a company. Color plays a vital role in creating logo. Color should be used to label or show hierarchy, to represent or imitate reality to unify separate or emphasize to decorate. Secondary or supporting colors can be used to harmonize our main color palate. Supporting colors are used to keep the design fresh and forward looking.

Tip #4

An exclusively designed logo can help you build a brand name for yourself and go beyond the usual means of advertising as a logo is all the advertisement in itself and does not need a description. Some of the prime examples of this are Nike, Polo, Tommy Hilfiger, Starbucks, Apple Inc. and Marks and Spencer. These brand names are identified by what they sell and they need no accompanying description on what they offer.

Tip #5

After spending thousands of dollars on brand campaigns, permits for events, and pushing sponsorship opportunities, it comes down to your brand ambassadors that will provide the face and message that will create the experience for your brand.

Tip #6

The word "logo" means a name, symbol, or trademark designed for easy recognition. To better understand the place of the logo in organizational branding we should glimpse over history.

6 hints and tips about branding are more than enough, don't you think?

Don't forget to look for further tips from me - especially about brand ambassador and other similar topics. Once you start looking for them, you can't help but find them!

About the Author:

Branding in Massachusetts: What is it good for? Absolutely Everything!


So there are 250,000 advertising in Massachusetts if you break that down into separate industries; your company is in competition with anywhere from 500-2,000 other companies doing the same thing as you.  How do you make yourself stand out from the pack?

The American Marketing Association (AMA) defines a brand as a "name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers.

Therefore it makes sense to understand that branding is not about getting your target market to choose you over the competition, but it is about getting your prospects to see you as the only one that provides a solution to their problem.

The objectives that a good brand will achieve include:

Delivers the message clearly Confirms your credibility Connects your target prospects emotionally Motivates the buyer Concretes User Loyalty

To succeed in branding you must understand the needs and wants of your customers and prospects. You do this by integrating your brand strategies through your company at every point of public contact.

Your brand resides within the hearts and minds of customers, clients, and prospects. It is the sum total of their experiences and perceptions, some of which you can influence, and some that you cannot.

A strong brand is invaluable as the battle for customers intensifies day by day. It's important to spend time investing in researching, defining, and building your brand. After your entire brand is the source of a promise to your consumer. It's a foundational piece in your marketing communication and one you do not want to be without.

The strong brand that you need to create is what is going to carry you through hard economic times like these.  The companies that had established good branding prior to the recession are staying afloat now if not make a decent profit.  The companies that have limited branding established have fallen off the radar of consumers.  These companies are essentially nonexistent to the target market they wish to attract.  Sure they consumers may have heard of these companies but they do not associate them with anything.  A company must be associated with a product, an idea, a way of doing business or at a minimum quality price or product.  Do yourself a favor and ask 10 random people if they?ve heard of you. I?d be willing to assume only 1 or 2 have.  Then ask those to if they can tell you anything about your company.  If they can, then you have a foundation to work off of. What do they know? How can we expand on that? Do we want to? Is it the wrong perception? If you are pulling your hair out now, then you need branding in Massachusetts, you need Giggidy Advertising to create the brand that you worthy of for your industry, for your product.

About the Author:

Sequel Advertising: A Better Strategy


'Advertising' is one of the most important sub-elements of the marketing mix, which is always lined under the one of the typical 4P?s of marketing i.e. Promotion. Advertising is one tactic that is considered as the most effective among all the promotional policies for a company. Advertising is type of a mass-communicational activity in which the company markets its product directly to the consumers in such a way that it leaves an impact of the mind of the person. Companies may use all or may be selective options available for communicating with the target market. Advertising is further divided into different types and companies/manufacturers use all various types of advertising according to the products and services they are offering. The choice of choosing the appropriate advertising style is one of the significant and central factors that predict the sale of the product that a marketer wants to sell. Proper advertising tactics blended with strategic yet appealing visuals can be in favor of the company.

Today, the options of adversting have been maximized by the modern technology. The traditional advertising techniques contained the advertising in the newspapers, radios and lately though television commercials. Covert advertising and Celebrity branding were two other tactics that are still being massively used by the big international brands, due to the fact that these prestigious brands need to highlight their products with the best bling available on the planet. Mainly, these two advertising strategies are most costly but in the end the marketer actually catches up with a large fraction of the target market. Advertising through SMS can some times become a real headache for the people but this scheme has shrunk the gap between the interested costumer and marketer. Being a vendor, you never know that may be your client is just an SMS away.

Now coming to the main course, Sequel advertising related in major with Television commercials and newspaper ads. This is basically a psychological technique which has been lately identified by the advertisers; indeed this enables the advertiser to influence the mind of the consumer for the vendor. Sequel advertising starts with a television commercial in the usual promotional style. People begin to respond to the commercial and sale-rate of the concerned product/product line begins to increase. As soon as the sale-rate begins to decline, the company launches a second add with the similar major elements (including similar scenario, same models, actors, colors, statements and taglines). The main aim of making similar ads is to leave a psychological effect on the mind of the interested people, and this is what Sequel advertising is all about. This influence boosts up the brand loyal people as the company offers them better deals in the 2nd add and people who didn?t respond to the first add also get curious about the new offerings. The major mental effect that this Sequel advertising tactic leave on the mind of the people is the commitment of the vendor to give them better and better services every time. In most of such advertisements, the advertiser creates a scenario or may be story that is continued throughout the advertising campaign and these continual scenario imposing techniques creates a psychosomatic effect on the minds of the people that increases the rate of new consumers rapidly. Usually a vendor continues such sequel advertising scenario for a particular time, season or until there is an extent of improvement in the service it has offered at the first place.

As soon as the vendor realizes that the quota of the consumers for the particular product/ service is completed or the scenario/story that has been the foremost ingredient of the sequel has now become old. A new sequel or add is launched. The new sequel can be for the same product/service or may be for a new product that the vendor considers more important than the preceding one. This technique has been used extraordinarily by telecommunication, electricity producing companies, mobile phone operators, food and beverage manufacturers etc.

Sequel advertising comprises of usual marketing techniques but with the more of the mind capturing ideology. This is a good way of communicating and interacting with the target audience, until and unless the scenario becomes a cliché.

About the Author:

How to Market Luxury Brands to New Millionaires!


Background: According to the Merrill Lynch - Capgemini 12th Annual World Wealth Report, assets of High Net Worth Individuals (HNWIs) rose to $40.7 Trillion. Average HNWI Wealth was more than $4 Million each for the first time; The world?s High Net Worth population now stands at 10.1 Million individuals. India, China and Brazil have the highest HNWI Population Growth.

Although these numbers are in themselves quite staggering, the real numbers would be far higher as many millionaires particularly those in high tax jurisdictions do not fully report the true value of their assets, which may be spread worldwide and difficult to trace.

It?s official: As if in response to this, the luxury industry is coming back after a short rest. According to an article in Forbes referring to the global consulting firm, Bain & Company's 2012 Luxury Market Update, the luxury goods industry is poised for full recovery by 2011.

The study and report is authored by Claudia D'Arpizio, a partner based in the firm's Milan office and covered some 220 luxury brands, which included leather goods, fashion, jewelry, alcohol and cosmetics companies that serve high net worth customers, or those with assets of at least US$1 million. The study concluded that spending on luxury is expected to reach around $230 billion per annum by 2012. New millionaires from countries like China, India etc. will no doubt be leading the charge.

Rules of the game: While some golden tried and tested rules of consumer research and marketing remain, there are a few that need to be especially recognized. The new rich seem to believe in the maxim - ?If you?ve got it, you?ve got to be able to show it...or else you ain?t really got it?

So as far as the new rich are concerned, this basically means that the whole point in purchasing a particular luxury brand would be to associate with the rich millionaire image the brand is able to convey to the relevant audience.

There are of course those who think that, because of the current poor economy, the wealthy now want to be understated and subtle about their wealth. Well, as far as the new rich are concerned this view is completely wrong.

Why Luxury Brands?: The rich patronize luxury brands for a variety of reasons. Although most would just prefer to say they buy for the quality of the product, the real reasons are more at the subconscious level ? like peer recognition and approval, status, the admiration (envy) of the not so rich i.e. the aspiring rich etc.

Luxury Brands Marketing: Luxury brand marketers deploy a wide variety of techniques to keep their brands firmly in the mindset of their customers... both current and in particular future customers. While public relations and advertising in selected media has been the mainstay, savvy marketers have also adopted special events sponsorship for decades... but mostly in name only.

However, in the last few years, a down economy has forced many luxury goods marketers to become more creative and cost conscious in reaching their target audiences.

Historically, marketers of luxury brands such as liquor, fragrances, timepieces, fashion and cosmetics have consistently pursued a luxury pricing strategy in order to maintain an impression of exclusivity. That strategy meant limiting the availability of products, price mar-ups etc. The thinking was, that their brands had to be guarded against brand devaluation.

But with luxury brands facing stiffer competition from new entrants and in an economy that?s presenting additional challenges, the risk of becoming irrelevant or God forbid! Being considered ordinary is very real. Luxury brands are now reinventing themselves to a whole new generation of potential customers ? the new rich. They are moving above advertising, that?s available to anyone with a budget, to considering unique, limited availability sponsorship of events and activities that are easily and obviously identified with the rich and famous, for differentiating their products.

Building Brand Image through Sponsorship: It takes a lot to build and a lot more to maintain a brand?s upscale image active in the minds of customers. And this is vital to the success of any luxury brand. There is no better and more cost effective way to build and secure that image than by regularly aligning with luxury events organized by equally luxury oriented organizations.

Take for example Richman?s International Millionaire Clubs. Its Charter Corporate Platinum Memberships is limited to just 100 globally, and is reportedly the world?s most expensive private club memberships. This particular class of exclusive membership offers much more that just one club membership with worldwide benefits not offered by any other club in the world.

These memberships offer its holders exclusive rights to thirty years of corporate sponsorship rights to horse racing and other international millionaire events, at no additional cost - a value probably far in excess of the cost of membership. Of course the club probably has other classes of members who don?t necessarily enjoy these free sponsorship rights.

Luxury brands could sponsor both international and country specific events like the Richman?s Inter-World Horse Racing, Polo, Motor Racing, Golf etc. Challenges. In addition to on site attendance, these events indirectly reach a huge world wide audience of both the rich and rich wannbes through extensive television and Internet coverage of the event - thus prividing sponsors with media coverage at no extra cost. It would cost a substantial fortune to purchase this amount of media coverage through advertisements.

The point is that apart from just media coverage, sponsorship is a unique platform that has exclusive, specific and strong traits and personalities in identifying with and influencing both directly and subliminally with the wealthy and the rich wannabes. Selecting events with qualities most similar to a brand provides a very powerful vehicle for drawing attention to, and sustaining the image of the brand. Additionally, the lifestyles of these events? patrons ? i.e. expensive, exclusive with limited access etc. will greatly reinforce related qualities of the luxury brand over time.

Innovative Brand Building Relationships: Luxury brands must seek to stand out among their competitors. Therefore, the atmosphere in which luxury brands engage their most committed customers must match the exclusivity of the brand and the lifestyle it seeks to represent. Properly planned and activated hospitality programs leave a more lasting impact on the biggest customers than image-laden ads in high-gloss limited-distribution lifestyle magazines - a medium that lifestyle brands have traditionally leaned on for years. In using lifestyle magazines, it?s probably more cost effective to pitch them on co-sponsoring events or subsidizing hospitality programs rather than straight advertising in them.

The New Rich. Are they different?: Old money is just that ? it?s OLD. It has it?s established habits and favored brands. It?s entrenched and less concerned with peer pressure or living up to the Joneses. Sad but true...Old money is a dieing breed and worst of all it?s buying less and less. ?To survive and grow, luxury brands need to market to the new rich.?

Unfortunately the very people who are responsible for marketing and maintaining the image of many established luxury brands have grown old with their brands. Old ? but not necessarily in biological age terms... but in philosophical and mind set terms. What worked well before may not work as well anymore...and the lean and hungry competition is just around the corner

In general, luxury brand purchasers are accustomed to being pampered, but they are also used to having access to the hottest parties, entertainment events and sports venues. Their experience threshold is much higher than the average fan. The new rich want all of this and more...and on more terms relevant to them.

For instance, a great view from a luxury hotel suite would be a truly memorable experience for most. For many consumers of luxury brands, it's an average experience. But for the new rich it?s more. They want the whole world to know that they can afford to stay at the luxury suite. The view is an added bonus.

An Effective new marketing strategy: Event Sponsorship provides a unique, non competitive, really exclusive platform for bringing truly memorable experiences to the new luxury consumer... and in a way he or she wants it. Perhaps the experience needs to be a bit over-the-top and maybe the average investment per invitee is going to be higher than the usual customer entertainment event but when you?re selling luxury to the new rich, coddling the customer just that much more is well worth the investment.

For more information on Luxury Brand sponsorship opportunities at Richman?s IMC organized events, please contact the author.

 

 

 

 

 

About the Author:

SteveCo IPA is a Verbal Identity and Internet Publicity Consultant servicing clients in a wide range of industries from Millionaire Clubs to Relaxology Centers.

A Brand Innovation Company


Brandspecs Entertainment Media Pvt Ltd is the firm that analyzes your brand, your business and your goals.

We think on your behalf and then devises powerful strategies and mind-blowing creatives, activation & brand building plans,  to take you where you want?and need?to go.

It offers an entire spectrum of brand innovative solutions which starts with understanding your brand, designing your logo, coming up with an interactive website with SEO & SEM tools, planning an on ground and on media innovative activation plan to connect  end consumers with the brand and finally comes up with a robust marketing plan which would be implemented with the client?s team after a thorough market research. 

The idea will operate to cover all, including SME business segments where the SMEs have a tighter budget to operate but more proactive to new ideas in building their brand in a shorter span of time.

Brand Specs would like to position themselves as the most reliable and Creative Solutions Provider Company in India, delivering superior quality, value for money, brand solutions customized to suit individual specific requirements.

 The SME market comparatively is a large market and a challenging role to be in as we will be with the brand from the incubation  to final stage when the brand is established in the market.

Value Proposition

BrandSpecs capabilities range from brand activation events, brand pr marketing, strategizing , E-marketing solutions to Brand Live exposure, thus bringing in fresh talents from various fields of art and entertainment and then showcasing them to the world hence creating individual brands in each category.

?Brands are the heart of our business and our mission is to exceed expectations in every way possible?

 

About the Author:

Aniruddh Basu : Managing Executive & Founder of Brandspecs Entertainment Media Pvt Ltd. Aniruddh Basu is from Mumbai, India, and it is his idea to set up this brand innovation company in India, which has multiple verticals to maximize revenue from new brands and from existing relationships in the global market. The Company would work as a One stop solution provider for any brand. Aniruddh is a hospitality management graduate from Swiss School of Hotel Management, Chur, Switzerland and equipped with a bachelors degree in business administration from Marylebone University: Bangor : United Kingdom. Although being a hotelier in his initial days, he has over 14 years of work experience and a wide exposure in various business houses in sales & marketing & brand building departments as Vice President/ National Head of Department, in various organizations of repute which include Times Of India?s Radio Mirchi division. He is the founder member of Brand activations for Radio Mirchi, A times of India initiative under the able leadership of Mr. Prashant Panday,Ceo, Enil. The division has today reached a commendable sales turnover post 4 years of it?s inception. When he joined the division, he was heading the Mumbai business as AVP and later on got promoted to Vice President & National Business Head of the radio ideation department in the sponsorship sales segment.

Never Take Anything For Granted


Let me count the ways that taking things for granted can cost you time and money. It creates aggravation and just destroys your day. Sorry, there are too many ways this can happen for me to count them; the number is just too high. Let's at least look at some of the biggest ways taking things for granted will absolutely destroy any chance you have of being productive and getting anywhere near the maximum amount done in the time it should take to complete.

The numbers are simply not in your favor. Even doing a simple task, something as simple as ordering something on the phone, how hard can that be? I want to place an order for a truck pick up at my factory. A simple run-through of the issues related to that seemingly simple task is 27 and rising as we speak. That's 27 questions/answers you should have asked or know before ordering, just to ensure that your truck will arrive where it should at the time it should. Another way to look at this issue is this way; there are 27 ways that things will not go as you assumed. Having things not go as you assumed is another polite way to say your truck will not arrive on time and will probably be the wrong truck size when it does arrive.

We are not leading up to saying that you have to question everything and never take any one's word for granted. What I'm saying is that on issues and points that are critical to the successful completion of your activity, verifying and ensuring things are correct and as you want them to be helps to ensure a successful conclusion.

How do you pick out the critical or pivotal points? How you figure that out is a reasonable question. On one-shot activities, you have to go with your experience, your instincts and what seems reasonable. There is no secret formula here, no set questions to ask and no checklist, especially if it's a one-off activity. Luckily for us, the majority of what we do is something we have done before and in most of those cases we have done them many times. Do not think in terms of having to dissect every step you take in a day, just start with the ones you take the most often and work backwards from there.

This would be an opportune time to reintroduce a theme we work on incessantly when we deal with productivity and production concepts. S.P.P., which stands for Systems, Policies and Procedures. For those of you who have come to our web sites and / or are members, you are familiar with how S.P.P. impacts our approach to increasing our production. The impact is immense and forms the backbone of our approach to this topic.

Having Systems, Policies and Procedures in place takes the guesswork out of what is and isn't in place. This topic is too immense to broach here but as it pertains to taking things for granted, guessing in other words, having S.P.P. in place is the only long-term sustainable course of action to follow. What is not sustainable and does not work is the approach that every time I do a specific task, I will reinvent the wheel each and every time. This thought process, one that I might add is very popular, is probably in the top 5 of all-time Productivity destroyers.

Taking things for granted and not spending sufficient time on planning, unfortunately, go hand in hand. The same people have a habit of just jumping in, assuming everything is in place and then wonder why nothing ever goes right and everything takes twice as long to accomplish. Taking things for granted and not planning in advanced are habits that too many people have acquired. If you see yourself in this group, I hope you can see what the consequences of these habits are having on your being able to accomplish your tasks in the time frame that you require.

About the Author:

Sunday, June 14, 2009

Money, Media and Entertainment


India is one place where Film stars are worshipped next to god. Celebrities are always sought after and always in the hunt. Whether it is an important felicitation civil ceremony, the marriage of an important person in city or the unraveling of a painting or a mall celebrities are always looked upon to grace the occasion as it gives it a touch of importance and most importantly publicity. The Media and Entertainment industry is always in news for some happenings or the other. Public Relation Agencies are hired by corporate Movie Production Companies to highlight their current happenings so that they stay in the reckoning even when they don?t have anything substantial to offer. When a big banner film is due for release and is in the post production stage it would need innovative marketing strategies to create hype so that it garners enough attention to bring in the initial audience and in the process recover maximum amount of money that was invested.

Advertising agencies play an important role in promoting the films initial trailers and snapshots. Having it promoted in hoardings or through products generally termed as In Film Marketing has every chances of grasping the viewer?s eye, especially if it has important personalities associated with it. The concept of In film Marketing arose from the idea that placing a product in a film where the audience is glued to the screen and has no alternatives like switching channels. Advertising Agencies create innovative strategies all different from one another to lure in the initial audiences. Event Management companies hosts annual events where forth coming attractions are displayed to generate enough curiosity amongst movie lovers. Major promotions through media offline or online will require unique creativity, proper media planning & buying and budget fixing.

When a Movie Production Company opts to start a new venture it seeks the aid of a public relation agency to have it officially announced. After the production and entire shooting is completed and it is in the stages of post production it looks to market the initial teasers. The best place to have this done is when any special event is being hosted and is being attended by heavy weights and has a strong audience viewing it through television. This kind of events is publicized with the help of Event Management Companies and Media Planning & Buying Agencies. All in all a lot of money, effort and time is involved that makes the final product spectacular.

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FlashDealer.com – Preload Your Company Data


There was a time in the late 1990s when companies would have expensive advertising agencies create and distribute mini CD-Roms that contained elaborate business presentations built in multimedia platforms such as Macromedia Director. In today?s market the WOW factor is still in effect but the technology has changed. The utility and portability of custom usb flash drives has replaced small CD-R discs in wowing customers and industry affiliates with new product information. FlashDealer.com offers custom USB drives with the option of having company information preloaded onto the flash drive.

FlashDealer.com also offers custom flash drives in any color and any material you can think of. Does a personalized flash drive encapsulated in wood sound organically appealing? Or how about a custom flash drive encapsulated in leather with your company logo laser etched into the leather? Or perhaps the modern appeal of metal and aluminum is more your style? FlashDealer.com delivers memorable flash drives that will ingratiate both consumers and affiliates within your organization.

USB stands for Universal Serial Bus. The birth of the custom USB flash drive is credited to Dr. Fujio Masuoka. He invented NOR and NAND Flash Memory while working for Toshiba. The release of the first removable drive was in 1984, using Masuoka?s NOR Flash Memory. It was in 1984 when he invented NOR Flash Memory, which is the predecessor to NAND Flash Memory. NOR Flash Memory has long erase and write times but provides full address and data buses. This allows for random access to any memory location. It?s endurance is about 10,000 to 1,000,000 erase cycles. NOR based flash was the basis for early removable media.

In 1989, Toshiba announced the release of NAND flash. This was a ground-breaking moment in the history of flash drives. It has faster erase and write times, and requires a smaller chip are per cell. This allows for greater storage capacities and lower costs than NOR Flash Memory. NAND Flash Memory is also more durable than NOR Flash Memory.

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Wednesday, June 10, 2009

Tweet Adder - Increasing Your Website Traffic with Tweet Adder


A strong online presence has always been one of the major goals of companies that are looking to promote their products and services to a wider audience. Internet marketing and blogging have helped many companies improved its "visibility" to millions of online users each day. In fact, companies have earmarked quite a substantial portion of their budget on internet marketing efforts.

With the addition of Twitter in the internet marketing equation, companies have started to focus on getting as many followers who will then be the recipients of information that the company wants to send out. It sounds easier than it actually is because the most crucial part of the process is getting a substantial number of followers. To do things manually will take so much time and it becomes unfeasible, to say the least. It is for this reason that tools have been created to make your Twitter experience a little less chaotic and a little more productive.

One such tool is a software called Tweet Adder. It is a tool that enables you to hunt down prospective followers without having to go through the painful process of manually adding them in your account. Think of it as a Twitter auto-pilot that scours the Twitter space and generates a list of users who best fit your target market.

It is important to point out that Tweet Adder will become a very effective tool if you as a user has determined your target audience. In line with it, you need to think of keywords that will best describe the product or service you are offering to your immediate targets.

These keywords will then be entered in the software, after which it will start to do its job and look for potential followers to your Twitter account. Once it finishes searching for your target audience based on the given keyword, it will then generate a list of users. These users will become recipients of your messages in real time.

Using Tweet Adder can increase the number of your followers substantially. In the first day of use, you are looking at around 3800 followers who are most likely to respond positively to your marketing pitch given that they were chosen based on the keyword you have entered. This means that the software did not just blindly generated a list of followers; it created a list of potential buyers and users of products or services you are offering.

Such results can increase your sales revenue and at the same time strengthen your online presence without having to constantly monitor your Twitter activities.

With such tool, it becomes easier to focus on your core operations and improve your products and services. This is also very useful even if you are not offering products and services, it can be a great platform to send message, ideas, or concepts across like-minded individuals. Whatever is the purpose, Tweet Adder is a very useful tool to get as many followers as possible which will then help you reach your objectives and goals.

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Paper Handling Equipment Buyers Guide


Selecting the right paper folding machine can be a difficult for those who are new to the process, but with the right paper folder, you can easily create the perfect documents, brochures, mailers, and sales sheets that your business needs. Not only are they easy-to-use, they can allow businesses to cut costs by no longer having to outsource projects to 3rd-party printing companies.

When you buy a paper folding you can easily customize your materials to meet your business needs with professional results. Not only do they work for business, they are often used by schools, churches and print shops. Paper folding machines are most commonly used to develop bulletins, brochures, and presentation materials by giving materials a customized look while saving money and increasing productivity.

Whatever your application may be; be sure to consider the following before you invest in what might be the best paper folding machine

Paper Size and Paper Stock: When you buy a paper folding machine, be sure to choose a paper folder that is capable of meeting your needs. If you need to fold 14"x20" sized documents, you won't be able to if you buy a paper folder that only handles letter sized paper. Another thing to consider type of paper stock of the materials you plan on folding. A low-end paper folding machine might not be capable of folding thicker papers like card stock or glossy materials.

Folding Options: Another thing to consider when you research paper folding machines is what type of different fold patterns you will need. The most common types of folds include tri-fold, half-fold or a z-fold. Low end paper folding machines may offer limited paper folding patterns and are often to adjust when you need to run different folding patterns.

Folding Volume: Lastly, consider your anticipated volume of how many documents you plan to run per month. The initial price is often more expensive, but you will be investing in better quality product that will offer precision and reliability for years.

Investing in a paper folding machine, is a great way to cut costs and help your business save money. The average paper folding project can cost several hundred dollars when outsourced, so why not make the investment in your business and bring the projects in house? Based on your needs, buy the best paper folding machine that fits your budget so that you are satisfied with your purchase.

Look at reputable brands such as Duplo, Dynafold, Martin Yale, and MBM that have excellent consumer ratings of being quality paper folding machines. You can find these brands at websites like iShopit who carry a large selection of paper handling machines, binding machines, lamination machines and supplies.

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Buying lingerie online is as easy as buying anything else. Buying lingerie online allows customers to browse leisurely through the many different type


The advantages to Buying lingerie online

Buying lingerie online can also save busy women a lot of time. lingerie is as easy as buying anything else. lingerie online fits the lifestyles of many women today. Buying  online can be easy and convenient when you know what to look for. Buying lingerie online not only saves you time and money, but also makes actually receiving your new lingerie that much more exciting. Buying lingerie online will reduce the chances of others knowing your private issues such as your lingerie purchasing trends and lingerie preferences. Buying lingerie online is often better and more affordable.

Buying lingerie online means you won't have the opportunity to try it on. lingerie online is a lot different than buying it in the store. Generally buying lingerie online is easiest if you use a specialty store. The only real downside to buying lingerie online is that you cannot see the products size and judge if it will fit you or not. Buying lingerie online is often better and more affordable. Buying lingerie online is a booming market and it's easy to see why. Buying lingerie online can be easy and convenient when you know what to look for. Buying lingerie online just got a whole lot easier with our top tips for buying lingerie online?.

Buying lingerie online is as easy as buying anything else. Buying lingerie online allows customers to browse leisurely through the many different types and styles of lingerie.

I was a little bit skeptical about buying lingerie online for the first time, but I did a lot of research about Exotic4you.com and went ahead and bought the lingerie and was completely surprized on the good quality products they provided. When you start buying lingerie online, you don't have to interact with any humans directly. No matter what your reason is for buying lingerie online it is still a good idea. Not only do you get the advantage of shopping in privacy when buying lingerie online, you also a much better selection than you would in the local stores. Trust me, buying lingerie online is really addictive and convenient and I am sure that you will be agreeing to this after trying it out yourself.

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Tips on How to Sell Stock Photos


Stock photography sites have made it easier for photographers to sell their photos online. However, just because you take photos does not mean a stock photo site, like Istockphoto for example, will accept them into their marketplace. To be able to sell your photos on a stock photo website, the website must believe your images can sell. Fortunately, photo blogs throughout the Internet are providing advice on how to sell your photos. Here are some helpful tips:

Narrow Your Focus: Yuri Arcurs, a well known professional stock photographer, writes a blog full of interesting facts on how to sell stock photography. In his blog post "What Should I Shoot and What Sells Well" he tells his readers to develop a niche of their own, and pursue it endlessly. I think that this works with anything that you do. I really love food photography and felt a lot better once I realized that that was where I wanted to direct my focus. And guess what? My photos got better. The better you are at your subject, the more of a competitive edge you will have within the marketplace. And remember, if you are to develop a niche, make sure you are honest with yourself. Is this something you really care about? Do you love shooting it? If you're devoted to your subject, the more likely you are to invest the time it takes to make your photos compelling and genuine.

Add Some Edginess: Arcurs also suggests having a selection of photos in your portfolio that have an edgier feel (for the full details check out his article 'I Spy With My Little Eye'). This edgier feel can be attained in a way that still enables you to sell your photo. Arcurs calls this adding a little 'mess' to your photo. In the photos displayed throughout his article, there is always a distracting element. A portrait is taken through glass, or through grass for example. By adding a little 'mess' to a photo you make it visually engaging and inspire curiosity in your viewers. If done right this is a recipe for increased sales.

Research the marketability of your subject: Is your subject in demand? Are there already a lot of people shooting your subject? Perform a search and see if your potential subject is something people are looking for. If you see that there is a market for your subject, but there are not that many photos of it available for purchase (such as less than 10,000 images) chances are it's a good subject to start shooting.

Plan Your Shoots: Professional photography doesn't just happen on it's own. Plan your shots in advance. First scout a location or subject. Get an idea for the type of lighting you want by visiting it during different times of the day and remember to take notes. Don't forget to bring appropriate releases for the models or property owners to sign.

Selecting Keywords: Make sure to appropriately keyword your subject so that other people can find it online. Use stock photo keyword tools to properly describe your photos. Another handy tip is to test the popularity of keywords through the Google Adwords keyword tool to determine the most effective combination that buyers might search for.

Sell your photos on multiple stock photography websites: Most stock photography sites are not exclusive, and allow you to sell the same photos on more than one site. The more exposure for your photos, the better your chances are of selling your photos and increasing your monthly revenue.

Many of these bloggers make it clear that photographers need to gear their efforts towards producing photos that will sell on these stock photo sites. Unfortunately, this does not always encourage creativity. Most stock photo sites expect certain types of photos to sell, and often reject many good photos in the process. I think things would be better for buyers and photographers alike if the stock photo site's standards for selecting photos was less strict. As time changes, you never know what kind of images buyers will be looking for. I think it's problematic to assume that buyers are not interested in more creative photography. Why not try putting it in the market and see if it sells? If you give buyers more choices, they may use them.

This is why I am really excited about Snapixel, a new photo sharing site that also lets you sell your photos. Imagine Flickr combined with Istockphoto. The application to sell photos on Snapixel is very easy and photographers are notified in as little as a day whether their photos will be accepted into the Snapixel marketplace. Though it strives towards selling commercially viable photography, Snapixel also seeks to open the stock photo market to include creative photography that is not seen on other stock photo sites. This gives buyers a bigger pool of affordable photography to choose from, and may very well break the waves in how stock photography is perceived.

Stock photography sites have made it easier for photographers to sell their photos online. However, just because you take photos does not mean a stock photo site, like Istockphoto for example, will accept them into their marketplace. To be able to sell your photos on a stock photo website, the website must believe your images can sell. Fortunately, photo blogs throughout the Internet are providing advice on how to sell your photos. Here are some helpful tips:

Narrow Your Focus: Yuri Arcurs, a well known professional stock photographer, writes a blog full of interesting facts on how to sell stock photography. In his blog post "What Should I Shoot and What Sells Well" he tells his readers to develop a niche of their own, and pursue it endlessly. I think that this works with anything that you do. I really love food photography and felt a lot better once I realized that that was where I wanted to direct my focus. And guess what? My photos got better. The better you are at your subject, the more of a competitive edge you will have within the marketplace. And remember, if you are to develop a niche, make sure you are honest with yourself. Is this something you really care about? Do you love shooting it? If you're devoted to your subject, the more likely you are to invest the time it takes to make your photos compelling and genuine.

Add Some Edginess: Arcurs also suggests having a selection of photos in your portfolio that have an edgier feel (for the full details check out his article 'I Spy With My Little Eye'). This edgier feel can be attained in a way that still enables you to sell your photo. Arcurs calls this adding a little 'mess' to your photo. In the photos displayed throughout his article, there is always a distracting element. A portrait is taken through glass, or through grass for example. By adding a little 'mess' to a photo you make it visually engaging and inspire curiosity in your viewers. If done right this is a recipe for increased sales.

Research the marketability of your subject: Is your subject in demand? Are there already a lot of people shooting your subject? Perform a search and see if your potential subject is something people are looking for. If you see that there is a market for your subject, but there are not that many photos of it available for purchase (such as less than 10,000 images) chances are it's a good subject to start shooting.

Plan Your Shoots: Professional photography doesn't just happen on it's own. Plan your shots in advance. First scout a location or subject. Get an idea for the type of lighting you want by visiting it during different times of the day and remember to take notes. Don't forget to bring appropriate releases for the models or property owners to sign.

Selecting Keywords: Make sure to appropriately keyword your subject so that other people can find it online. Use stock photo keyword tools to properly describe your photos. Another handy tip is to test the popularity of keywords through the Google Adwords keyword tool to determine the most effective combination that buyers might search for.

Sell your photos on multiple stock photography websites: Most stock photography sites are not exclusive, and allow you to sell the same photos on more than one site. The more exposure for your photos, the better your chances are of selling your photos and increasing your monthly revenue.

Many of these bloggers make it clear that photographers need to gear their efforts towards producing photos that will sell on these stock photo sites. Unfortunately, this does not always encourage creativity. Most stock photo sites expect certain types of photos to sell, and often reject many good photos in the process. I think things would be better for buyers and photographers alike if the stock photo site's standards for selecting photos was less strict. As time changes, you never know what kind of images buyers will be looking for. I think it's problematic to assume that buyers are not interested in more creative photography. Why not try putting it in the market and see if it sells? If you give buyers more choices, they may use them.

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This is why I am really excited about Snapixel, a new photo sharing site that also lets you sell your photos. Imagine Flickr combined with Istockphoto. The application to sell photos on Snapixel is very easy and photographers are notified in as little as a day whether their photos will be accepted into the Snapixel marketplace. Though it strives towards selling commercially viable photography, Snapixel also seeks to open the stock photo market to include creative photography that is not seen on other stock photo sites. This gives buyers a bigger pool of affordable photography to choose from, and may very well break the waves in how stock photography is perceived.

Snapixel makes it easy to upload, sell or share photos. Sell stock photos in the Snapixel photo marketplace and start making money from your photos. It's free and easy to get started!